Blind Spot: Illuminating the Hidden Value In Business
Product Description
Condition - Very Good
The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.
Blind Spot: Illuminating the Hidden Value In Business
Distracted by traditional metrics and mounting access to data, leaders are blinded to what it actually takes to create greater value for their businesses: meaningful, long-term relationships with their customers. In Blind Spot, you'll learn how exceptional organizations—from Disney to Instagram—innovate and sustain valuable, productive customer relationships. Blind Spot's lessons deliver a groundbreaking perspective shift and win-win approach for your customers, your business—and even your shareholders.
Technical Specifications
You might also like
Design a Better Business: New Tools, Skills, and Mindset for Strategy and Innovation
Strategic Market Research: A Guide to Conducting Research that Drives Businesses, Second Edition
The One Page Business Plan for the Busy Executive
The Marketing Plan Handbook
Reinventing Organizations
Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences
Reinventing the Bazaar: A Natural History of Markets
Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams
Sense and Respond: How Successful Organizations Listen to Customers and Create New Products Continuously
Financial Management: Theory & Practice (with Thomson ONE - Business School Edition 1-Year Printed Access Card) (Available Titles CengageNOW)