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Springer Business & Finance Resources
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Marketing
R 7,945
Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, 12) (Volume 0)
R 4,246
Persuasive Advertising: Evidence-based Principles
R 5,925
Neuromarketing: Exploring the Brain of the Consumer
R 6,327
Applied Conjoint Analysis
R 3,648
Database Marketing: Analyzing and Managing Customers (International Series in Quantitative Marketing, 18)
R 2,765
Luxury Fashion Branding: Trends, Tactics, Techniques
R 1,717
Why People (Don’t) Buy: The Go and Stop Signals
R 1,266
The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World
R 1,923
Luxury Online: Styles, Systems, Strategies
R 3,139
Sonic Branding: An Essential Guide to the Art and Science of Sonic Branding
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