Portrait of a Woman in Silk: Hidden Histories of the British Atlantic World
Condition: USED (All books are in used condition)
"Citizen Coke demostrate[s] a complete lack of understanding about…the Coca-Cola system―past and present." ―Ted Ryan, the Coca-Cola Company
By examining “the real thing†ingredient by ingredient, this brilliant history shows how Coke used a strategy of outsourcing and leveraged free public resources, market muscle, and lobbying power to build a global empire on the sale of sugary water. Coke became a giant in a world of abundance but is now embattled in a world of scarcity, its products straining global resources and fueling crises in public health.
8 pages of illustrations| Country | USA |
| Brand | W. W. Norton & Company |
| Manufacturer | W. W. Norton & Company |
| Binding | Paperback |
| ReleaseDate | 2016-12-06 |
| UnitCount | 1 |
| EANs | 9780393353341 |
