Interpretation by Design: Graphic Design Basics for Heritage Interpreters

Interpreters use exhibits, brochures, signs, websites, site publications, and other visual media to tell their stories. Written for interpreters who have little or no training in graphic design but find themselves responsible for creating or overseeing the production of nonpersonal media, Interpretation by Design focuses on using basic principles of both graphic design and interpretation in nonpersonal media. This book addresses how to make decisions about type, color, and composition, as well as why an interpretive approach may be more effective for communicating with your audience.