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Meta-Luxury: Brands and the Culture of Excellence

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Meta-Luxury: Brands and the Culture of Excellence

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.

Country	USA
Binding	Kindle Edition
Edition	2012
EISBN	9781137005663
Format	Kindle eBook
Label	Palgrave Macmillan
Manufacturer	Palgrave Macmillan
NumberOfPages	213
PublicationDate	2012-04-26
Publisher	Palgrave Macmillan
ReleaseDate	2012-04-26
Studio	Palgrave Macmillan

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