Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
| Country | USA |
| Brand | Penguin |
| Manufacturer | Penguin Classics |
| Binding | Paperback |
| ItemPartNumber | YES474996 |
| Color | Black |
| ReleaseDate | 1991-07-02 |
| UnitCount | 1 |
| EANs | 9780140433319 |