Persuasion in The Media Age with PowerWeb

Persuasion in The Media Age with PowerWeb

Product ID: 0072993375 Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Persuasion in The Media Age with PowerWeb

By providing an accessible account of theoretical information, this text enables students to explore and understand the role of persuasion in the world today. Although the text is grounded in rhetorical theory, social science research is interwoven throughout to provide a comprehensive account of persuasion. The new edition features enhanced Web pedagogy with Internet-based activities for each chapter, updated examples, and updated discussion of theory, including new theories such as Problematic Integration Theory.

Technical Specifications

Country
USA
Manufacturer
McGraw-Hill Humanities/Social Sciences/Languages
Binding
Paperback
EANs
9780072993370