Strategic Management: Creating Competitive Advantages

Strategic Management: Creating Competitive Advantages

Product ID: 0077439562 Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Strategic Management: Creating Competitive Advantages

  • Used Book in Good Condition

Strategic Management: Creating Competitive Advantages (Concepts only), sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites and more. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

Technical Specifications

Country
USA
Brand
McGraw-Hill Education
Manufacturer
McGraw-Hill Education
Binding
Paperback
UnitCount
1
EANs
9780077439569