Global Etiquette Guide to Europe

Ideal for Everyone from Global Executives to Globe-HoppingTourists

Did you know:
* In Switzerland, a kiss on the cheek can be either expected-ordeeply offensive?
* If you don't want to share in after-dinner drinks in Hungary,you'd better have a good excuse-like doctor's orders?

In today's high-stakes, highly charged international businessworld, you simply can't afford a misunderstood gesture, anill-placed word, or a misinformed judgment. The Global EtiquetteGuide to Europe shows both business and leisure travelers how tounderstand, appreciate, and manage-as well as maximize the benefitsof-the myriad cultural differences that can exist between you andyour European business hosts. This fact-filled cultural guidebookprovides detailed advice on:

* Dining * Drinking * Speaking * Eye contact * Hailing a taxi
* Dress * Negotiating * Gift giving * Conducting a meeting
* Tipping * Holidays * Dealing with authorities

Just as customs vary greatly between Europe and the United States,so do they vary among the diverse nations of Europe. What is properand expected in France, for example, may be a deal-breaker inSweden. The Global Etiquette Guide to Europe will familiarize youwith the customs, habits, tastes, and mores of every key Europeannation-nearly forty in all-and help you guarantee the mutualrespect and acceptance that are vital for keeping everyinternational business relationship agreeable, effective, andsuccessful.