The New Advertising: Branding, Content, and Consumer Relationships in the Data-Driven Social Media Era [2 volumes]
| Country | USA |
| Brand | Princeton University Press |
| Manufacturer | Princeton University Press |
| Binding | Paperback |
| ItemPartNumber | 40 line illus. |
| ReleaseDate | 2015-10-06 |
| UnitCount | 1 |
| Format | Abridged |
| EANs | 9780691169835 |