Basic Marketing Research

Basic Marketing Research

Product ID: 0132544482 Condition: USED (All books in used condition)

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Product Description

Condition - Very Good

The item shows wear from consistent use but remains in good condition. It may arrive with damaged packaging or be repackaged.

Basic Marketing Research

Focusing on the interaction between marketing research decisions and marketing management decisions, Malhotra offers a highly contemporary review that enables readers to increase their SPSS and Excel skills.

Technical Specifications

Country
USA
Brand
Pearson
Manufacturer
Pearson
Binding
Hardcover
ItemPartNumber
illustrations
UnitCount
1
Format
Illustrated
EANs
9780132544481