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Media & Communications

Media Impact: An Introduction to Mass Media, 2013 Update (Wadsworth Series in Mass Communication and Journalism)

Condition: USED (All books are in used condition)

Condition - Very Good
The item shows wear from consistent use, but it remains in good condition and functions properly. Item may arrive with damaged packaging or be repackaged. It may be marked, have identifying markings on it, or have minor cosmetic damage. It may also be missing some parts/accessories or bundled items.

Media Impact: An Introduction to Mass Media, 2013 Update (Wadsworth Series in Mass Communication and Journalism)

From media history to today's rapid-fire changes, MEDIA/IMPACT takes you on a tour of the events, people, and technologies that have shaped and are shaping the industry. Known for its engaging writing style, currency, and visual appeal, this book explores the converged mass media--its industries and support industries as well as the legal, ethical, social, global, and technological issues these businesses face very day. Emphasizing the impact of the media on individuals and society, the book illustrates that the media are foremost in the business of making money and shows you students what it's like to work in each industry. Included are detailed timelines and an extensive online media careers guide.
Country USA
Brand Cengage Learning
Manufacturer Cengage Learning
Binding Paperback
UnitCount 1
EANs 9781111835293
ReleaseDate 0000-00-00

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