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Business & Money

Marketing & Sales

The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite

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The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite

Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite. Find an entirely sound approach to building better client relationships and closing more sales by doing the exact opposite that conventional sales advice dictates. Re-examine the most well-worn sales tactics in the business and discover specific and actionable strategies and principles that will help you close more sales today.
Country USA
Brand Wiley
Manufacturer Wiley
Binding Hardcover
ItemPartNumber 9780470237908
UnitCount 1
EANs 9780470237908
ReleaseDate 0000-00-00

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