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Consumer Behavior
R 417
This is Service Design Thinking: Basics, Tools, Cases
R 396
Deluxe: How Luxury Lost Its Luster
R 3,281
Consumer Economics: Issues and Behaviors
R 3,476
Foundations of Family Resource Management
R 786
Good Services: How to Design Services that Work
R 779
The Edward Bernays Reader: From Propaganda to the Engineering of Consent
R 584
MOVE: The 4-question Go-to-Market Framework
R 417
Economix: How Our Economy Works (and Doesn't Work), in Words and Pictures
R 463
Onboarding Matters: How Successful Companies Transform New Customers Into Loyal Champions
R 1,193
Pre-suasion / Per-suation (Spanish Edition)
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