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The 22 Immutable Laws of Branding
R 974
The 22 Immutable Laws of Branding

How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands
R 1,340
How Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands

Hooked: How to Build Habit-Forming Products
R 831
Hooked: How to Build Habit-Forming Products

Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
R 380
Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
R 782
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions

Testing Business Ideas: A Field Guide for Rapid Experimentation
R 1,101
Testing Business Ideas: A Field Guide for Rapid Experimentation

Contagious: Why Things Catch On
R 367
Contagious: Why Things Catch On

Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
R 967
Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

The User Experience Team of One: A Research and Design Survival Guide
R 930
The User Experience Team of One: A Research and Design Survival Guide

Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After
R 1,745
Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After

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